Freelance writing is a career with a staggering range of subjects to tackle, especially before you build a consistent roster of repeat clients. For some writers, this mish-mash is an obstacle to be waded through on their way to steady work in comfortable subjects. For others – yours truly among them – it’s the same mish-mash that makes freelancing so darn attractive in the first place.
In the past week, I’ve written about fat-burning cold laser therapy, landing pages for a pizza restaurant in Ohio, specialty Vietnamese sauces, air conditioner seasonal preparation, local business SEO listings, warehousing strategy, the fast food industry, an organic body oil direct sales company, truck cranes and workshop sessions that I attended at the Content Marketing Conference in Las Vegas last month. I love it, because it keeps my mind active and engaged at all times – I’m always learning something new!
However. Sometimes a job will cross my path that makes my stomach sink a little. Either the viewpoint is staunchly in opposition to my own, or the very content would be unethical (by my own standards) to write – e.g. a review for a product I never tried. A friendWe all need the money, but I’m here to tell you, as a muddled mentor-of-sorts to freelance fledglings…
…just. don’t. do. it.
Insincerity comes through in something as subtle as your word choice, and trust me – the readers are going to pick up on it. In a career path that’s highlighted as being one of personal freedom and choice, you are absolutely free to pass up on these types of articles. Yes, even if you need the money. If you need someone to tell you it’s okay, and not to feel guilty for passing on projects that make your skin crawl, consider this my blanket forgiveness: it’s cool.
I’m a bleeding heart liberal and a lifelong pagan (yes, believe it or not, I’m a witch! And I vote! And pay taxes!), so believe me when I tell you there’s never been a shortage of jobs that don’t quite mesh with my worldview.
It took me years to make my peace with not gritting my teeth through uncomfortable subjects, but I came to realize that for every church bulletin I passed up, a religious scholar was shooing off an adult toy description I could pick up. We need to treat this crazy freelancing journey as a group effort, if only academically – stick to what you feel comfortable writing, or researching-to-write, and success won’t be far behind.
Thanks for that. It’s good to hear that even though we’re on the opposite ends of the spectrum (I’m a gun-toting, Bible believing conservative…who also votes) we can agree that we have to be honest to ourselves and our trade and look for those assignments that speak to our hearts
And it’s a pleasure to have you on my blog, J.L. ! I enjoy having a wide range of industry peers in my rolodex; it strengthens my position as an authority in the field to be able to say, “Well, that’s not really one of my areas of expertise, but I have a colleague that knows all about that subject – let me get you their contact information…”
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